We participated in the massive #MeeshoArreyWaahLeague Campaign where we proudly covered the entire south leg of the campaign with 3 of our Mega creators each representing their specific city.

• Rakshan VJ lead the #ChennaiCart Rollers
• Sreemukhi was the captain of #HyderabadDealBlazers
• Aditi Prabhudeva was the captain of #BachatBangalore

The creators had a combined reach of 8M. The creators made reels, videos and stories promoting the campaign. The combined reels reach was 5M. The videos garnered 821K views. Stories received a reach of 658K. The campaign was a huge success as it garnered immense engagement for the brand, the content also managed to generate a good amount.

MX Takatak is a short video platform for Indians. It is one of the leading short video apps where creators can fun videos with cool effects and filters much like TikTok

• Identification of creators
• Management and delivery of exclusive content
• Execution of brand campaigns on the platform
• Retention of creators for the duration of their contract period

Our team successfully onboarded 50+ exclusive creators on the platform which has resulted in the creation of ~15000+ pieces of exclusive content on the app and 1200+ pieces of exclusive content to other platforms. We are heading towards an imminent renewal and replenishment of creatos on the platform in the coming months.

Fireside, India's first live audio podcast app, was launched in March 2021. The idea of live podcasts being fairly nascent in the India market, it was our task to help it reach the masses.

• 100 hours of live podcast
• Identification of appropriate personalities for the app
• Management and delivery of sessions
• Identification of topics for discussion

Our team provided the platform with an arsenal of 100 Micro-Influencers from diverse genres, regions, languages and categories. The campaign was a success, as we completed our goal of 100 hours of live podcast in less than 15 days by systematically segregating influencers in accordance with their niche and providing them with relevant topics to discuss. We were one of the only 2 agencies to collaborate with fireside and deliver successfully in such a short span of time.

Purplle is a leading makeup and skincare platform in india.

• Pan India Micro Influencers across platforms
• Regional Youtubers
• Website sales

Our team managed 500+ micro influencers for this campaign which resulted in an average of 15 Million impressions. Our team succesfully conducted this campaign from Identification > Communication > Execution. For the Youtube leg of the capaigns we identified some top names from the south region. We shortlited 8 Celeb Youtubers who executed the campaign resulting in 4 Million+ views.

Garnier partnered up with Supermoon to spread awareness about the environment and ways to protect it. We did an activation with Influencers who volunteered to clean up the recyclable waste and process it in the recycling facility. Influencers and general audiences also shared awareness based stories where they shared pledges to contribute for the betterment of the environment.

Hextech Media is the official Digital Outreach partner for Supermoon by Zee Live. Zee Live is a platform where popular artists perform and connect with the masses. Hextech Media has been associated with Zee Live for 18+ concerts so far. We have connected more than 250 Micro and Macro Influencers to create 500+ pieces of content to promote the shows. The content has generated a combined reach of 50M+ for the brand so far. We have many shows lined up for the future too.

The #MaxWaliDiwali campaign was a major success. Max Fashion was on the lookout for some fashion and lifestyle creators for their Diwali campaign. We helped the brand with 13 Micro and Mega Influencers, who visited Max stores in the cities of Jaipur, Lucknow, Delhi, Gurgaon, Ludhiana and Chandigarh. The creators made awesome Diwali themed content at the stores. The targeted CPV was 0.25, we achieved a CPV of 0.13. The combined reel reach was about 2M. The campaign was executed in just 7 days.

• - Re-branding into web 3.0: Advised, planned and re-branded nutson, a short video platform into a web 3.0 platform by incorporating NFTs and Tokenomics
• - Tokenomics & NFTs: Part of the tokenomics & NFT advisory team and contributed in planning out the ecosystem
• - Influential Investors: Part of the influencer sourcing team and helped connect the project with influential investors in the space